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How E-commerce Founders Use VAs to Escape the 80-Hour Grind

  • Writer: VirtuPro
    VirtuPro
  • Jan 29
  • 3 min read
Filipina virtual assistant working at an e-commerce fulfilment workspace with inventory shelves and shipping boxes, supporting online store founders with admin and operations tasks.


Running an e-commerce business is rewarding—but exhausting. Between product uploads, managing customer inquiries, tracking orders, handling returns, and coordinating with suppliers, many founders find themselves working 70 to 80 hours a week.


The good news? You don’t have to do it all. More e-commerce owners are outsourcing day-to-day tasks to virtual assistants (VAs) so they can reclaim their time, grow strategically, and avoid burnout.


Let’s explore how.



Why E-commerce Founders Burn Out


If you’re juggling logistics, marketing, customer service, and backend operations, you’re not alone. According to business.gov.au, time management and scaling are among the top challenges for online sellers in Australia.


Here’s what typically fills an e-commerce founder’s day:


  • Updating inventory across platforms

  • Responding to customer emails and reviews

  • Creating discount codes and tracking sales

  • Managing fulfillment and shipping

  • Processing returns and refunds

  • Generating reports and insights


Doing this solo—while trying to grow—is unsustainable.



Where Virtual Assistants Step In


A Filipino virtual assistant trained in e-commerce admin support can handle these operational tasks efficiently. Many of them already have experience with Shopify, WooCommerce, Amazon Seller Central, and CRMs.


✅ Order & Inventory Management


  • Updating product listings

  • Tracking inventory

  • Processing orders



✅ Customer Support


  • Answering emails or support tickets

  • Handling return requests

  • Managing live chat or social media responses



✅ Product Uploads & Store Maintenance


  • Writing SEO-friendly product descriptions

  • Uploading images

  • Ensuring product categories are accurate



✅ Reports & Analytics


  • Generating sales reports

  • Analyzing abandoned cart trends

  • Reporting on customer feedback



Benefits of Hiring a VA for Your Online Store


1. 💼 More Time for Strategy


With the daily grind delegated, founders can focus on high-value tasks like partnerships, marketing strategy, and product development.



2. ⏰ Reduced Burnout


No more working late to answer customer queries or fix broken links. Your VA can handle those during business hours—or even after, thanks to time zone advantages.



3. 💸 Cost-Effective Staffing


Hiring a full-time employee in Australia is expensive. A remote admin support VA offers flexible help without the overhead.



4. 📈 Easier Scaling


Need more support during peak season? Agencies like VirtuPro can quickly help scale your team with trained VAs.



“But I’m Not Ready to Hire Full-Time Help…”


That’s exactly why outsourcing for small business is ideal. You can:


  • Start with 10–20 hours per week

  • Delegate just one area (e.g., customer support)

  • Increase hours as your business grows


You’re not locked into long contracts or payroll complexities.



What Tools Do E-commerce VAs Use?


Experienced VAs are comfortable with platforms such as:


  • Shopify, WooCommerce, BigCommerce

  • Canva, Figma (for basic design tasks)

  • Klaviyo, Mailchimp (email marketing support)

  • Gorgias, Zendesk (customer service)

  • Google Sheets, Asana, Slack


They can also be trained on your internal SOPs or custom software.



Tips to Get Started


If you're considering hiring a VA, here’s what you need to do:


  1. List Repetitive Tasks: What’s eating your time daily or weekly?

  2. Choose Priorities: Start with 1–2 areas where you need the most help.

  3. Create SOPs: If possible, record short screen videos or write instructions.

  4. Partner with an Agency: Agencies like VirtuPro handle recruitment, vetting, and onboarding for you.



Conclusion: Reclaim Your Time and Grow Smarter


The “grind” doesn’t have to be your forever. With the help of a virtual assistant, you can automate, delegate, and streamline your e-commerce operations.


VirtuPro connects Australian online store owners with skilled Filipino VAs who understand the tools you use—and the pace you move at.



👋 Ready to hand off your e-commerce workload?




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